Why we are doing this
Making cancer more and more curable depends on the work of researchers and the commitment of each of us. This partnership with AIRC was addressed with the aim to create social value with an ethical vision, in line with our Manifest.
There is also a moral commitment that drives us to share AIRC's mission: accelerate the progress of cancer research to improve people's wellbeing and lives. Hence, this initiative supports research by celebrating design.